Tula Botanical Boutique
I was tasked with designing a complete identity system for a Botanical Boutique in the heart of Johannesburg. This system included a logo, business cards, letterheads, a brand manual, an advertising campaign, and additional brand elements. The visual concept, “escape to a botanical haven,” was crafted to capture the peace and tranquility the store offers amidst the bustle of the city. The brand visuals were designed to stand out on the vibrant streets of Johannesburg while immersing customers in the lush, plant-filled world the store embodies.
